With complete coverage of front and back of house facilities and general hotel management, plus regular targeted features, HOTEL BUSINESS is the number one business title for hotel professionals. Quality editorial and targeted readership provide the most direct, cost effective advertising environment. Advertisers using HOTEL BUSINESS speak to the broadest range of hotel professionals actually making or influencing the decision making process

HOTEL BUSINESS Background
Through 16 years of publishing (Formally Hotel Magazine) Hotel Business has grown from a small, product-based journal with a readership mainly in Southern England to a National publication read by owners, managers & senior decision makers throughout the Hotel industry sector.

Editorial Profile
The editorial team have specific aims & objectives, namely to produce & maintain an invaluable resource to assist those individuals who own and/or run hotels of 10 bedrooms or more in maximising their business.

Un-diluted content - Targeted Readership
Unlike many B2B titles aimed at the Hospitality industry, Hotel Business has maintained its identity, retaining its unique niche as the only magazine in the UK devoted exclusively to hotels and the direct concerns of the people who own and run them.

Broad Spectrum of Interest
Because the word "HOTEL" covers such a range of establishments, from the limited service motorway chains, to the humble bed-and-breakfast, to the sumptuous country house hotel, to the "flagship" group-owned hotel - the editorial team constantly focus on providing articles of interest for as wide a spectrum as possible in this vast group.

The changes & challenges facing the UK hotel industry continue to grow. The magazine's ethos is to keep its readers abreast of these changes & provide the vital information needed to meet the challenges ahead.

Accordingly Hotel Business is devoted to presenting its readers with:

• Up-to-date news & views from the industry
• Easy to read, jargon free original features
• Interviews with top industry figures
• Show previews & reviews
• New products & services profiles

All aspects of successful hotel management are frequently highlighted, with specific case studies of how individual hotels have coped with these and other challenges - These include: marketing, catering, hygiene & safety, finance, security, refurbishment and housekeeping.

Circulation
Hotel Business is the only B2B title reaching hotels exclusively. Sent to a core number 8,064 plus key individuals on an individually requested, subscription or controlled basis.

Circulation Breakdown
• 54% Hotel Proprietors/Owners
• 37% General Managers
• 9% Directors/Central Purchasing

Readers Include
• 72% Medium/Large Independant Hotels
• 28% Groups/Chains

Number of Bedrooms
• 62% Between 10-50
• 27% Between 51-100
• 11% Over 100

All recipients are actively involved in the day-to-day running of hotels and have considerable purchasing and specifying authority.

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