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The Best Loved Hotels Awards ~ 2018

Diana Szpytma 14 November 2018
The Best Loved Hotels Awards ~ 2018

Rachel Jones Photography

Best Loved Hotels hosted a black tie Awards ceremony in The Assembly Room of The King’s Head Hotel, Cirencester, on Monday 12th November, which was attended by some of the UK’s top independent hoteliers.

The Best Loved Awards, now in their 4th year, celebrated a whole host of winners, representing the ‘Best of the Best’ of the company’s UK, Irish and international hotel portfolios. All of the hotels are independently-owned, across the country’s regions, and there were thirteen specialist categories, which attracted over 7,500 nominations from customers all over the world.

Overall winner, and ‘Best Loved Hotel of the Year’ (sponsored by SKY) was awarded to Trefeddian Hotel in Aberdovey, securing its crown after becoming one of the Awards’ Regional winners, representing Wales. This ever-popular, family hotel, located on a four mile stretch of golden sands on the Cambrian Coast, was particularly praised by guests for its outstanding personal service.

Other regional winners (sponsored by Direct Hotel Marketing) contesting for this top Award and in this year’s short list for ‘Best Loved Hotel of the Year’ are listed below, plus there was a new Award this year for ‘Best International Hotel’:

Petwood Hall, Lincolnshire – ‘East of England’ winner

Billesley Manor, Stratford-upon-Avon – ‘Heart of England’ winner

Eshott Hall, Alnwick, Northumbria – ‘The North’ winner

Bovey Castle, Devon – ‘The West Country’ winner

The Arch, London – ‘London’ winner

The Grand Hotel, Eastbourne – ‘The South’ winner

Blackaddie House Hotel, Dumfries – ‘Scotland’ winner

Bushmills Inn Hotel, Bushmills – ‘Ireland’ winner

Marienlyst Strandhotel, Denmark – ‘Best International Hotel’

In addition, thirteen hotels won a specialist Award:

Kilcamb Lodge, Strontian – ‘The Boutique Award’ (Best Small Hotel, sponsored by PSL)

The Devonshire Arms, Bolton Abbey – ‘The Cellar List’ (Best Hotel Wine List, sponsored by Taittinger)

The Milestone Hotel, London – ‘The Extra Mile’ (Best Customer Service, sponsored by Hospitality Impact) For the Second Year running

Tewkesbury Park Hotel , Cotswolds – ‘Online Excellence’ (Best Hotel Website, sponsored by Hotelfone)  

The Draycott Hotel, London – ‘Easy Being Green’ (Best Eco-Friendly Hotel, sponsored by Fatboys/Gram)

Cotswold Inns and Hotels – ‘Reservations Please’ (Best Hotel Group, sponsored by Castlemead Insurance)  

Another Place The Lake, Penrith – ‘Bring the Kids’ (Best Family Hotel, sponsored by Silverfox, Search)

Careys Manor Hotel and Senspa, Brockenhurst – ‘The Pampered Guest’ (Best Spa Hotel, sponsored by Inspire Loyalty)

Washingborough Hall, Lincolnshire – ‘Tie the Knot’ (Best Wedding Hotel, sponsored by Wedding Dates)  

Alexandra Hotel, Lyme Regis – ‘A Room with a View’ (Best Hotel View, sponsored by Agilysys)

Dunalastair Hotel Suites, Pitlochry – ‘Style Award’ (Best Hotel Interior, sponsored by I Booked on Line)  

Lake Vyrnwy Hotel & Spa, Powys – ‘Fido’s Favourite’ (Best Pet Friendly Hotel, sponsored by Room to Reward)


Nominations for the Best Loved Awards opened in June 2018, and Best Loved customers were invited to nominate hotels where they had stayed and experienced ‘best in class’ stays.

Julian Ebbutt, Managing Director of Best Loved Hotels, explained:

‘It’s been another close run battle, between many of our customer’s favourite hotels, I am thankful that at Best Loved Hotels we let our customers, the hotel’s guests, choose the winners, as were that task up to us it would be far too tricky!

Best Loved Hotels in based on both reputation, and recommendation, it’s the personal experience shared by our customers that assists other customers decide on which hotel to go to next, of course some have their favourite haunts, but others are open to suggestion, reading what other customers have to say…. We have nearly 200 hotels on offer in this year’s UK and Ireland collection, and a new international collection, so our offering goes from strength to strength.

The various Awards include specific areas of excellence, as well as our regional winners and our overall Hotel winner, which this year went to The Trefeddian in Aberdovey. Congratulations to them and all of this year’s winners, on behalf of Best Loved and many happy customers.”    

Best Loved Hotels’ new international collection includes privately-owned hotels throughout the world, with 5 fantastic new properties in the USA (in California, Maine, Vermont, New Hampshire and West Virginia).  A recent partnership with Global Alliance of Private Hotels also offers Best Loved customers preferential treatment at nearly 1,000 hotels in over 80 countries (

Best Loved Hotels ( originally set up in 1993, and is a dynamic online travel tool, which allows customers to research, select and book hotel stays at the very best prices in the UK and Ireland. Born from a zest for travel and the finer things in life, Best Loved Hotels (UK and Ireland) is a unique collection of over 200 independent hotels, which range from grand stately homes to village inns and from city townhouses to rural country retreats, each of which is loved for its own individual style and character.