No compromise on design

The days of hospitality spaces having to compromise design for practical considerations are over thanks to a new generation of designs.

A new level of fabrics and wallcoverings pushes the boundaries in design and materials without sacrificing any of the practical considerations required for these environments.

iLiv Contract Fabrics – part of the diverse range offered by the SMD Group – offers hospitality spaces the opportunity for flair and personality, with all the additional practical features of flame retardancy and toughness required.

SMD Group CEO Jason Kenworthy said: “We want to bring the same fresh designs to hospitality spaces in hotels and leisure as we do to the home market, but without compromising the practical aspect.

“All of our fabrics for this market are fire retardant and hard-wearing, and add a new dimension in terms of flair and design.”

Part of the ‘family’ of design at SMD, the 24 iLiv Contract Fabrics collections have a combination of modern stripes, graphic textured geometrics, co-ordinated textured plains and brush-stroke florals.

Within these environments, iLiv fabrics combine flame retardant technology with crafted design and feel in voiles, woven plains, velvets and printed fabrics, creating a calming, sumptuous look and feel, meeting all relevant British Standards.

In high risk environments where large numbers of people are moving about it is vital that in the event of a real fire the retardancy of materials will slow the spread of fire to enable a safe evacuation.

As one of the early pioneers of flame retardancy, all SMD products are inherent and permanent to the fabric itself and are not limited to the yarn.

With a printing facility onsite to meet urgent deadlines, SMD’s activities provide comprehensive manufacturing facilities, supported by a 10-strong in-house design and sourcing team using the very latest market trends. All aspects of production including spinning, finishing and stock support are also available.

Further information: phone, 01772 651 199, email [email protected], or visit our website.